“We are building a web where the default is social,” Facebook founder Mark Zuckerberg announced at a 2011 conference.
More than ever, companies are scrambling to incorporate social media into their marketing plans, using an array of web-based and mobile technologies. In response to the growing trend, FIU’s College of Business Administration presented “How to Have your Customers Fall in Love through the ‘Like’ Button: Generating Buzz, Loyalty and Engagement through Social Media,” Feb. 2 for more than 100 alumni, professionals and students.
Read more on BizNews, the College’s news site.
Want more customers to hit the “like” button? Experts at Marketing Roundtable share how #FIU http://t.co/U1OUFC0D